Is your business advancing?
Or retreating?


To not advance is to retreat.

That’s why we work with business owners every day to help them elevate what they do – work smarter.

Accelerate their progress – work faster.

So they can advance their business – and grow.


I’m Barbara Coombs and I started Avanzata for one reason: to help business owners tackle the challenges that hold them back from moving forward.

  • Maybe you’ve never done any formal strategic planning, and you know your key leaders would have the right ideas – if only you could get them away from the day-to-day for a while.

  • You might feel stuck because you need some fresh, creative solutions to persistent problems with marketing and sales.

  • Perhaps you’ve never documented your administrative or accounting processes – and you know your company is at risk.

  • You might be worried about your IT or accounting operations, or your ability to measure your team’s productivity.

  • Or, maybe your company is rapidly growing, and your HR practices need immediate attention – before people issues become compliance problems.

For more than 30 years, Barbara has worked with companies to solve problems like these – and many more.


Learn more about what we do:


Advisory Services

Management Support

Public Speaking


Executive Coaching

Human Resources Support

 We work with dynamic, entrepreneurial, energetic business owners who are serious about advancing and open to change – servant leaders who strive to do something every day to make things better in their organizations. 


  • Establish trust

  • Adapt to your work style and company culture

  • Build a close working relationship with you, the business owner

  • Unite people and teams to achieve goals

  • Listen and communicate openly

  • Recommend what’s best for the business

  • Remain flexible when needs change

  • Solve problems

  • Meet deadlines

  • Stay on as needed to assist you tackle the next challenge

  • Help you get to the next level of success


Barbara Coombs, MBA, is an accomplished business consultant with more than 30 years of experience in:

• Marketing and business development

• Management and training

• Organizational development and human resources

• Finance and accounting

• Research and administration

Over the years, she’s worked with closely held B2B and B2C businesses; legal and management/HR firms; banking and finance companies; and real estate, education and healthcare organizations.

She spent the first part of her career in banking, and in 2000 – after serving as Vice President of Private Banking for SunTrust of Central Florida – Coombs earned an Executive MBA from the Crummer Graduate School of Business at Rollins College in Winter Park, Florida. She also holds a Bachelor’s Degree in English from Rollins College and is an accomplished chef who studied at Love Sicily Cooking School in Catania, Sicily.


AVANZATA in Italian means to ADVANCE.